Be My Franchise Expo, Turkey’s first and only exhibition 15 years running in the field of franchising, continues to set the pace for the industry. The show took place for the 15th time between the 12th and 15th of October 2017 with 33,180 visitors. Be My Franchise is the largest franchise exhibition in Europe and the Middle East in terms of participator brands, square meters, and visitors. The show, supported by the Turkish Franchise Association (UFRAD), was under the main sponsorship of Coldwell Banker, Turkey.
The exhibition gathered 269 brands and thousands of investors together encompassing an area of 22,000 m2 at the CNR Exhibition Center in Yesilkoy district of Istanbul and became a launching point for new and longstanding franchisors, providing them with numerous investor opportunities. This year’s exhibition provided a Supplier section, which supported franchising brands with products and services. Suppliers were very happy with the outcome of the show and almost all expressed their interest in the 16th Be My Franchise Expo in advance.