Why Exhibit

1. Strategically located between MENA, CIS, and European Markets

2. Over 28,000 visitors

3. Investors from over 70 countries

4. Free registration to our Franchise Portal

5. 50 Billion Dollar Franchise Market Volume

6. Connect with qualified local suppliers

7. Increase your brand visibility

8. Build a network within your industry

9. Generate new leads

10. Get press coverage

11. Participate in the fastest growing franchise economy of the region